Relationship Between Big Data Analytics Capability and Organizational Performance: The Mediating Role of Organizational Agility (A Study at A Sample of Public Sector Organizations at Thi Qar Province) | ||
| TANMIYAT AL-RAFIDAIN | ||
| Volume 42, Issue 140, December 2023, Pages 276-323 PDF (1.42 M) | ||
| Document Type: Research Paper | ||
| DOI: 10.33899/tanra.2023.181186 | ||
| Author | ||
| ِAbdul adheem D.Jabbar Drafish Alziady | ||
| University of Thi-Qar | ||
| Abstract | ||
| The growing importance of big data has led organizations to advance their big data analytics capability to support their firm performance. Therefore, the researchers argue that to leverage big data analytics and realize performance gains, organizations must develop strong big data analytic capabilities. Hence, the aim of this research test the effect of a big data analytics capability on organizational performance, as well as the mediating effects of organizational agility on the relationship between a big data analytics capability and organizational performance. This study is based on the recent literature on big data capability, and organizational agility. The model was validated using data collected from a field survey of information systems managers at public organizations in Thi-Qar province. A questionnaire was developed to collect data. It contains three major variables, exemplified by (58) items. Also, a seven-dimension scalar is used for measuring, subjected to reliability and validity tests. Partial least squares (PLS) are used to test the research hypotheses and validate the model. The results of our research indicate that big data analytics capability positively influences organizational agility and organizational performance. Finally, the results show that organizational agility partially mediates the relationship between big data analytics capabilities and organizational performance. Finally, the challenges and future opportunities of this research are discussed. | ||
| Keywords | ||
| Big Data Big Data Analytics Capability; Organizational Agility; Organizational Performance | ||
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