Legal system of commercial advertising letter | ||
| The Law Journal for Researches and studies | ||
| Article 1, Volume 0, Issue 5, April 2016, Pages 220-292 | ||
| Author | ||
| Ali Abdel Aali Asadi | ||
| Abstract | ||
| Today's commercials have become one of the most prominent features of this era. This feature is in fact a natural product of other features of our time. This era is the era of great production. It is also the age of great consumption. On the other hand, some societies have entered the era of large consumption without entering the era of mass production, as the transfer of consumer habits much easier than the transfer of methods and skills of production, which requires in addition to this transport meeting certain economic, social and cultural conditions And I will address this issue in the legalization of the commercial advertising message legally, by identifying their identity and distinguish them from other legal situations in two cases. While we will determine the legal nature of the commercial message and whether it is binding or invitation to contract in And we look at the legal value of the commercial message and deal with the contractual responsibility of the advertiser, and the contract was broken by the future of the message of arrogant advertising if he was grossly unfair in accordance with the theory of delinquency and injustice when the conditions | ||
| Keywords | ||
| Legal system; commercial; advertising letter | ||
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