Investment of Web 2.0 applications in marketing information services in Iraqi university libraries | ||
| Iraqi Journal of Information Technology | ||
| Article 1, Volume 4, Issue 2, December 2012, Pages 24-33 | ||
| Authors | ||
| Ismat A. Numan; Talal N. Azzuhairi | ||
| Abstract | ||
| The research aims to develop a process for the perceptions of marketing activities, which can be implemented by investing web 2 applications. Through the application of effective marketing activities, building on those applications, for the purpose of identifying its effectiveness in this area. We have tested, three of the web2 applications, a content management systems, social networking, and YouTube. And we proved the effectiveness of these applications in the creation of low-cost marketing environment can be employed to achieve the goals of the Iraqi university libraries in the future | ||
| Keywords | ||
| web; information markting | ||
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