The Use of Strategic Direction Techniques and Its Role in Enhancing Strategic Success | ||
| Tikrit Journal For Administration & Economics Sciences | ||
| Article 1, Volume 10, Issue 32, December 2014, Pages 100-133 | ||
| Authors | ||
| Jalal Saad Aulook; Wazera Yehya Mohamed | ||
| Abstract | ||
| :- Abstract The recent research depends on a virtual logic says "the strategic success can enhancing in case of the strategic direction being determined according to a right scientific bases and by using the devises which that all the scientific researches relying on it. This ingredients is the: vision, mission, goals, objectives and the values. But the factors of a measuring the strategic success relying on the innovation, change, quality and customer delight. Hypotheses were tested in a specialized company that manufacturing medicines and medical supplies, and the sample size was selected (40) respondents from the decision-makers in the company mentioned, they are managers, heads of department and their assistants who represent exclusively the Board of Directors of the Company. The study depends on the analytical approach for reaching its goals and by using a group of researching techniques such as the interviews, living on field, employees opinions form and using some of statistical techniques for being sure from the nature of the relationships and effects on the research changeable in the both of the minority and the dimensions, so the research reach a group of results, some of these crossing with the hypothesis which determined lately, and some of them matching with it. The research reached on clarifying these results making a clear conclusions matching with some of the company's aspects and disaccorded with others, some recommendations were presented based on the accomplished results and the verifying conclusions for it | ||
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