The Reality of Insurance Banking and its Role in Developing Insurance service | ||
| Accounting and Financial Studies Journal | ||
| Article 1, Volume 9, Issue 27, June 2014, Pages 264-306 | ||
| Abstract | ||
| Banking institutions are considered one of development foundations, and they also performe active role in supporting national economey and its institutions. Banks became diversed in their activities that specialized Banks became one of the constituents of developing work in any activity, especially in investiment sector .In view of the importance of insurance sector and the necessity of developing its divices and its working instituments, studying insurance Banking reality became a necessity, because insurance Companies in Iraq are suffering of weakness in the level of insurance service, in addition to the existence of a problem in the relationship between Banks network and insurance industry. So this research aims to define insurance reality; the role of insurance Banking and the constituants of developing insurance service. This research is constructed according to the hypothesis of the moral relationship between insurance service and insurance Banking and ways of strengthening it. Hypothesises were tested through analyzing available facts. And questionnaire was done to collect data then analyzing and discussing them. Iraqi Insurance Company and Baghdad Bank were chosen as sample for this research; questionnaire groups were consisted of the General Directors and Departments Directors of both of them. This research reached to a group of conclusions, the most important one: is that the complete merging of banking and insurance products by the Bank is affecting positively in attracting clients and consequently in the possibility of inventing and developing insurance services.This research also reached to several recommendations, the most important of them are: the necessity of completing the legislative system of insurance companies and banks work; raising awareness of working staffs and making use of other states and companies experiments as well as finding an investiment environment for working in insurance banking sectore. | ||
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