Performance evaluation of vocational and administrative institutions in the media using the bench-marking of new media (analytical study in the Journal of time) | ||
Accounting and Financial Studies Journal | ||
Article 1, Volume 9, Issue 27, June 2014, Pages 235-263 | ||
Abstract | ||
Provides the style of benchmarking the best possible use when evaluating the performance and evaluation, as well as improved performance, due to its consistency with the principles of good evaluation of the performance, an extension of the completion of several functions of the time and cost less, thereby increasing the efficiency of the management of the institutions, especially institutions, the media, as it became public the future of the message sender to the same time Zaorosaúl new media is challenging the traditional media of what distinguishes this new interactive media and mass led to this transition . However, the media Aljdidhoosaúl traditional media continue to coexist and reinforce each Menhmaalakhr, for his wealth of freedom of opinion media among the public the future of the message and the sender has reached the interactive mass is enhanced thanks to the new media by using the means of non-conventional. Research has come to a set of conclusions, the most important that when assessing and evaluating performed using the tool effective and appropriate tool like Almgarnaa to Marjaahllaalam is the new media complement to traditional media and enhanced its strengths Mtlavia weaknesses, because he focuses on the satisfaction of the public (the consumer (by strengthening the role of the receiver of the message sender has this Majolh (new media), a benchmark for the performance of the media in institutions media and make it a standard of conduct administrative sense within the organizational structure, embodying the administrative contact through cognition of the importance of the media, especially interactive mass.. | ||
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