Mail marketing and its impact on the negotiation of hotel management organizations ((A field study of a sample of first-class hotel in the holy city of Karbala)) | ||
Journal of Administration and Economics | ||
Article 1, Volume 0, Issue 101, September 2018, Pages 420-432 | ||
Authors | ||
MD Louay Alchukr; MD Samraa Abdul Jabar Naimi | ||
Abstract | ||
The markets of the world are witnessing in recent years a lot of the successive technological developments and that would create a new version of the work and practices and even attitudes and philosophies adopted by business organizations, the hotel now, has become the e-commerce and the associated concepts such as e-marketing is the language of the times and the laissez-passer for a large number of Goods and services provided by these organizations to cross into the domestic or world markets, also worked communications network known as the Internet on the open field in front of the guests all over the world to learn about the different organizations and products offered, regardless of the geographical location of both, resulting in ease of doing another form of marketing and shopping for hotel organizations in the era of negotiations, whether between individuals or nations or peoples, since all aspects of life is a series of negotiating positions. The flag shows the power and importance of the negotiation, which derives from the relationship existing between the parties negotiating | ||
Keywords | ||
Department of Tourism | ||
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